THREAD Show in SF

Thread SF, hosted at the Metreon.

Thread is a day-long event filled with fashion, food, design, art, topped off with a live DJ. Founded in 2003, this travelling showcase of up-and-coming designers takes place over the course of two months every Spring and Fall. Thread’s stop on the fourth floor of the San Francisco Metreon today was sadly the last destination on its tour of the west coast. However, it definitely went out with a bang.

The live DJ spinning all afternoon for shoppers’ listening pleasure.

The event kicked off at 11 AM Sunday morning for VIP shoppers and opened up to the public at 12 PM. If you RSVP-ed anytime before today, Thread’s entrance fee was a mere $5- which was definitely money well spent. Right at the entrance, shoppers were met with a fusion of up-and-coming clothing and accessory designers, artists, and food vendors.

A pop-art esque painting on display at the Art Kills Artists table.

At the “Art Kills Artists” table, various painting were on display while others were coming to life throughout the afternoon. One artist, Monty Montgomery was steadily perfecting a large canvas as Thread went on.

Monty Montgomery hard at work painting.

Walking further into the Metreon, the fourth floor was filled with vendors selling everything from unique jewelry and apparel to bowties. One of the most innovative tables I came across was Maple XO, an accessories line made entirely out of recycled skateboard decks.

Various earrings by Maple XO, all made out of skateboard decks.

The woman manning the table explained that by cutting apart skateboards and utilizing the multi-colored wooden layers, they were able to fashion many unique and sustainable accessories. Not only were Maple XO’s designs environmentally friendly, they were really cute and colorful!

A skateboard before and after by Maple XO.

Another favorite table of mine was LouLou Bijoux, in particular, their Brin D’Amour line by Sandra Doquin, a French designer. All the accessories from Brin D’Amour were simple, chic, and most importantly unique. The lovely ladies selling them brought the line over from France and has received nothing but rave reviews.

Bracelets from LouLou Bijoux’s Brin D’Amour line.

I was personally smitten with their apple series of bracelets and necklaces, which were available on chains or a variety of thread colors. The small apple charms were just the right amount of bling, very minimally engraved with the phrase “Croque Moi…” along the sides, translating to “Bite Me…” in English.

The sweet and sassy apple line from Brin D’Amour.

If you’ve never attended Thread before, make sure to go this Spring, as it’s a wonderful way to spend a few hours on a Sunday afternoon. Conveniently located close to Powell Street BART station, you won’t regret the opportunity to sport some new and unique clothing and accessories that you simply can’t find anywhere else yet.

For more information on the Thread show, click here.


Kelsey Bucsko
Assistant Marketing Director

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